7.4.2019
Our client is a large retailer looking for a Director for e-commerce project (Fashion retail): a strong manager with deep knowledge of e-commerce
Duties:
Strategic:
Development of e-commerce strategy for a fashion retail project
Development and management of business processes (product development (website), customer service, online marketing, content management, logistics, call center);
Management and coordination of external partners (development, design, promotion);
The organization of interaction between online and offline retail;
Management of motivation, reporting and KPI for employees.
In the context of marketing:
Analysis of traffic, channels, user behavior on the site;
Work to improve the site (interface, design);
Customer research;
Manage and optimize the following channels:
Search engine optimization (SEO);
Contextual advertising;
Email marketing;
Display advertising;
Targeted advertising;
SMM
Ad networks;
Content marketing;
Tech. part:
CRM + ERP integration;
The introduction of various services on the site;
Organization of mobile application development.
Requirements:
Experience of launching and managing a successful online retail project;
Experience in the description, creation, implementation and development of projects in the field of e-commerce.
Knowledge of retail technology in e-commerce;
Practical experience in organizing the work of departments: logistics, marketing, sales, programmers / developers;
Practical experience with web-analytics.
Strategic thinking, analytical mind, result orientation.
Conditions:
development of the new direction of the company;
the prospect of growing financial rewards;
office in the center of Kiev;
work in a large team;
salary level is discussed.